WriterShore Web Marketing
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Frequently asked questions


What is PPC advertising? How does it work?

Pay-per-click (PPC) is a form of advertising businesses via the Internet. Advertisers write and optimize their ads using programs like Google AdWords, and the ads are distributed throughout Google's search and content networks. Advertisers only incur a cost when a user clicks on the ad and gets transferred to the advertiser's landing page.

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